L’Oréal Plural é o programa de diversidade da L’Oréal Brasil. Desenvolvi sua identidade visual com base no conceito de inclusão, representado na logo por diferentes cores e formas que se conectam para compor uma única palavra. O programa foi implementado internamente para fortalecer e incentivar a política de diversidade dentro da empresa.
Branding L’Oréal Plural
L’Oréal Plural is L’Oréal Brazil’s diversity program. I developed its visual identity based on the concept of inclusion, reflected in the logo through different colors and shapes that come together to form a single word. The program was implemented internally to promote and reinforce the company’s diversity policy.
L’Oréal Plural is L’Oréal Brazil’s diversity program. I developed its visual identity based on the concept of inclusion, reflected in the logo through different colors and shapes that come together to form a single word. The program was implemented internally to promote and reinforce the company’s diversity policy.
Cliente: L’Oréal Brasil